We're Hiring!

We are looking for Social Media Manager – Paid Campaigns Specialist with a minimum of 3 years of experience, managing successful paid ad campaigns across platforms like Facebook, Instagram, LinkedIn, TikTok, and Google. 

The ideal candidate will drive brand awareness, engagement, and lead generation by optimizing ad strategies, analyzing data, and staying updated on trends.  

Key Responsibilities

- Plan, create, and manage paid social media campaigns.  

- Develop A/B testing strategies to optimize ad performance.  

- Monitor budgets, ROI, and KPIs.  

- Provide data-driven insights and reports.  

Skills and Qualifications

- Proven experience with ad platforms (Meta Ads, LinkedIn Ads, etc.).  

- Expertise in analytics tools (Google Analytics, Ads Manager).  

- Strong copywriting and creative brief-writing skills. 

- Analytical mindset and ability to interpret metrics.

- Familiarity with audience targeting and retargeting techniques.

Bachelor’s degree in Marketing, Communications, or related field preferred.

Send your profile at connect@purposetrail.com